04 Sep 2014
Kingsmen Commits S$3 Million as Official Sponsor of the 2015 SEA Games
On 4 September 2014, Kingsmen announced that it has joined the 28th Southeast Asian (SEA) Games as an Official Sponsor.
With a sponsorship valued at S$1.8 million, Kingsmen is providing venue planning services including a dedicated team of draftsmen, project managers and operations personnel to assist the Singapore SEA Games Organising Committee (SINGSOC) with drafting plans for overlay works, preparing detailed specifications, and conducting site inspections for the Games’ competition and training venues.
As part of the sponsorship, Kingsmen will also be extending its Wilkie Edge LED screen for Games advertising. Valued at S$1.2 million, these advertisements are expected to reach out to approximately 4.5 million people per month over a 52-week period.